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google-possum-update

Google has been planning its biggest algorithm update since the year 2016 which will reportedly make businesses a bit more cautious about reducing spam in the required areas. There has been chatter in the local SEO groups that the company’s map rankings were witnessing drops. A few of these drops were significant and spread across...

Google Bert Update

All of us use Google daily to gather information about the tiniest of things. So how does the search engine work? What is the mysterious BERT algorithm that was included in the latest search update of Google? Let us take a closer look. Basics of BERT BERT stands for Bidirectional Encoder Representations from Transformers. The...