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HomeTagdigital branding company in Kolkata Archives | Digital Marketing Lab

The concept of SEO has changed a lot. There were days when keyword stuffing would bring ranks. Now, it’s simply a spammy process that Google doesn’t accept. Even thin duplicate content would make site bring rank, now Google takes no second to penalize the website. Spammed backlinks from forum content and blog would give higher...

Is your business yet to list on Google Maps/Places? If no, then chances are that you’re losing chunks. There’s a long story after you get your business listed online- you need to rank higher in search visibility. Well, when it comes to rank high on Google Maps, it’s never been easy. However, it’s apparently one...

There are more than three billion users on social media all around the world and the number is witnessing a steady northward momentum! It’s such a sociable world. It appears that the big brands have nailed it correctly on the social platform. With each of their new social post come thousands of likes, re-tweets, comments...

Road to 2018

Welcome 2018 with more branded content! Creating and marketing compelling branded content through social media is pretty much significant from the overall branding perspective. We are into digital branding and with our years of experience as a digital branding company in Kolkata – here’s our tip to tomorrow’s content marketing – add personal touch and...

SEO trends in 2018

Standing at the fourth quarter of 2017, now is the time to think, assess and determine what to expect from SEO in the year 2018. As the premier digital marketing company in Kolkata, we recommend to chart out your digital destination and have a clear plan in place to stay ahead in the league Keep...

Did you know; more than 294 billion emails are sent daily? Be frank and tell us, how many emails, did you wake up to this morning? Plenty isn’t it? You are not alone! From our experience, we can vouch, most businesses do email marketing these days, but not all email marketing is effective. Let’s understand...

Let’s accept the fact – Instagram marketing is the most creative and the most thought provoking marketing strategy, which needs attention. Here you are almost forced to use videos or images with every post.  This means; the video or the image is the main focus. This means you are forced to create new visual content....

The main idea behind a website is to acquire as much footprints as possible. This can be achieved through designing your website with correct tools or just simply paid advertisements. There is hardly any company or business who has not gone digital yet. The Business sector has been bugged by the advent of the internet marketing. The...