Social Media is one such platform that is gaining popularity and these are enormously efficient for carrying out marketing in the digital platform. Through social media one can remain assured that you will get connected to a plethora of individuals. As an entrepreneur, you extend the bond of amity and get an insight into your customer’s preferences. The platform ensures you to gain confidence of the customers and you can convince them to procure your products.
Factors on Which the Cost Depends–
With social media marketing, individuals are very much concerned with the cost. To be very specific, its overall cost depends on numerous factors. It depends on the knowledge of the particular employees you are executing the task for you. There are numerous plans that you can choose from and the pricing for each plan differs from the other.
Finally, the pricing also depends on the social network that you want to use. On average a company can spend almost around $4000 till $7000 for social media management. The pricing generally depends on the monthly ad being spent along with traditional marketing along with advertising strategy.
What We Are Offering You–
Our company offers quite a few social media procedures and they customise the strategy and ensure that you drive maximum returns on investment. Let us have a look at the price you will have to pay.
Remember signing for social media platform does not require any price. Any individual is free to create a business account. It can either be done through Facebook & Twitter. However, monitoring of social media is not very rapid rather it is time-consuming.
We offer plans for the top social networking sites like Facebook along with Twitter & LinkedIn. It is to be noted that our tailored plans are a portion of what it would cost to recruit a professional and dedicated social media manager.
Hiring a dedicated manager makes the task seamless–
As you hire a dedicated professional from a social media marketing agency you will receive a completely maintained campaign. Our professionals will not only help you to create effective only presence but also ensures that the platform is monitored promptly.
Opening an account on Facebook is free, but as you get ready towards paid advertising you can optimise your advertisement to achieve a particular goal. The respective goal includes “likes” in page along with clicks in the website and website conversions, installing apps and so on.
Facebook will offer you an alternative for the supervision of your ad costs. For instance, one can always go ahead & ask Facebook for allowing optimal conversion at the desired price. You can set a budget for the campaigns. Furthermore, you can choose between CPM & CPC model.
With CPM model you can go ahead and pay for 1000 views for the ad. In simple words every time 1000 Facebook users witness the particular ad, you need to pay a particular amount. You need to pay even if they are not clicking on the particular ad. On the other way round the Cost per Click (CPC) model will allow you to pay only when individual click your ads.
While creating ads on Facebook, numerous businesses are more in favour of earning more likes. Buffer is an organisation that allows the company to manage the social account and through Buffer Facebook can determine the cost of Facebook likes. Buffer found that they are paying an average of $0.57 for each like. If you are looking ahead to boost you are following up in FB pages without spending maximum, this is a great option for getting connected with users.
Boos up Posts–
It is to be noted that Facebook allows you to boost the existing posts and allow your post to reach up to maximum users. It is based on targeting the options that you are choosing. The ultimate costs for Facebook post depend on the target audience as well as the number of individuals you are trying to reach. Facebook makes use of a CPM model to charge for boosted posts. At an average, you can expect near about 100 views for boosted posts.
Professional Facebook Management-
Social media services for Facebook generally range around $450 to $ 1600 or more in a solitary month. If you are interested in social media marketing the average cost would be $900 to $1600. In comparison, Facebook advertising ranges from around $450 to $850 or more than that in a solitary month, with an ad spend at least $200.
Similar to Facebook, it is completely free to set up a business account on Twitter. But if you are in want to reach out to more individuals you do have the option to pay for Twitter ads. Let us have a look at the few key options available with Twitter.
To manage all your tweets get catered to more & more people you can go ahead to choose and promote them. As you promote your tweets they will show up as “promoted” in the user’s timeline. The promoted tweets operate on a bidding system and will pay based on the engagement they earn for the respective business like clicks and replies.
Promoted Trends & Promoted Accounts–
If you are looking to promote your brand you are driving in more and more followers and this is indeed a greater option. Instead of waiting and placing bids on the engagement, you will enter a bid based on how much you are willing to pay for each new follower. This particular amount depends on the set targets but you can expect to pay around $2.50% – $4 per follower.
Professional Twitter Management–
Social media management for twitter will cost almost around $450 to $1600 in a single month. If you are focusing on social media marketing expect a monthly price range of $900-$1600. For social media advertising, budget for a monthly ad spends $ 200 and a management cost of $450 to $850 per month.
Like Facebook & Twitter, it consists of nothing to open a profile. However, you have several paid options to help you to boost your connection and add to brand consciousness.
With LinkedIn, sidebar ads can be created and you can create near about 15 LinkedIn ads each including 25 character headline and it also consists of 75 character description. The ads allow you to target your ads which are based on the company size of the user, industry, and name, title of the job, category and so on. LinkedIn has an option like CPC and CPM. With the CPC model, you pay every time someone clicks the ad while the minimum bid is $2.
LinkedIn recommends you to bid at least till $5.55- $9.33. You can set forth a daily budget of at least $10 and let your ad run for some time. For the CPM model, the bid is around $2 but LinkedIn suggests you a bid of around $2.85-$4.62.
If you choose CPC option you again will have to pay a minimum bid of $2.50 but LinkedIn suggests you a particular bid of around $5.67-$10.09. You at least need to have a daily budget of at least $10 for sponsored updates.
The standard [rice for LinkedIn will be around $450 and it can go up to $850. In maximum cases, the price is around $200 in a solitary month. For LinkedIn advertising campaign you can expect to pay at least around $900 in a month.
Instagram & Pinterest–
Price of Social media service for Instagram ranges in price. Professional management for Instagram can be somewhere around $450 to $850 in a single month. The monthly add is same as LinkedIn and is $200. In comparison, the price for social media marketing ranges from around $900-$1600 in a single month. It is also the same in the case of Pinterest.